Route to market
Our customers are our distributors
We do not sell and never have sold direct to an end user.
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Our story began with a passion for excellence and a desire to always be the best at what we do.
Since our first office water cooler design, our commitment to innovation has driven our global success.
born from a passion to create a marque of excellence in the world of water dispensing.
the first silver water dispenser the world has ever seen!
a step forward in performance and hygiene.
fast growth necessitates a change.
Borg & Overström enters the carbonated water arena.
demand for water dispensing excellence spreads to Europe.
an all-new model with advanced ergonomics.
supporting the rapid growth of the company.
the reinvention of the watercooler!
implemented to enhance quality control.
the U-series undercounter range.
a development of an already strong brand.
the Borg & Overström Classic is reborn.
establishing our systematic approach to quality.
major launch steals the show at Aquatech Amsterdam!
business established in the USA via two major distributors.
Showrooms open in Dubai and Abu Dhabi.
Touchless technology produced in record time - enter the footswitch and the mobile app.
In everything we do, we believe in challenging mediocrity. Every Borg & Overström water dispenser and tap system is built to exceed expectations.
Our international facilities and relationships give our distributors the edge.
We do not sell and never have sold direct to an end user.
We created the Borg & Overström Academy to give our distributors enhanced access to our mission and vision. Our training empowers our partners to become leaders in their marketplace, and to become technical and servicing experts.
Because our success depends on yours, we go out of our way to provide you with the best in marketing support as a Borg & Overström distributor. Whether it’s personalized printed and digital marketing, display materials for your showroom, or a full suite of media assets (images, videos, logos, and more), we supply them.
Produced in the UK to stringent quality control measures, our OEM and Borg & Overström branded water machine systems come with a standard one-year warranty.