Borg & Overström strengthen position as design leaders at Aquatech
After a busy week in Amsterdam we’re back in the office reflecting on what was an excellent show. Aquatech once again lived up to its reputation as the “water event of the year” with 27,000 water professionals attending from 147 countries.
Borg & Overström currently operate in 46 countries, but our ambition is to expand into more markets. Over the four days at Aquatech we met with senior decision-makers from countries including India, China, Russia, and South America.
We were also delighted to meet with many current partners and have the opportunity to show them our latest product innovations. There were three prototype demonstrations:
- a fresh take on the U1 swan neck tap,
- upgrade to our under-counter system,
- and our flagship premium dispenser design.
Our R&D team promised “wow” and designs not seen anywhere else. Visitors described the prototypes as inspirational, innovative, and unequalled by anything else at Aquatech, further strengthening our position as design leaders. It’s a credit to the R&D team that we received so many positive comments.
If you didn’t make it to Aquatech this year you’re going to have to wait a little longer to see the new products while R&D make final tweaks and refinements. Follow us on Twitter, Facebook or LinkedIn for news and product updates.
A huge thank you to everyone who took the time to come and see us and to our fantastic team for all their efforts before and during the event. Aquatech takes place every two years so the next one will be 2-5 November 2021. Hope to see you there.Become a distributor